Associated Weavers (AW) is one of the biggest producers of tufted broadloom carpet in Europe. The company is headquartered in Ronse, in East Flanders, Belgium. In 2015 our 630 dedicated employees achieved the production and sale of 28.1 million square meters of carpet, which translates into a turnover of 178 million euros. We export to over 55 countries and have sales offices in the United Kingdom and Germany.
In 2015 our 630 dedicated employees achieved the production and sale of 28.1 million square metres of carpet, which translates into a turnover of 178 million euros. We export to over 55 countries and have sales offices in the United Kingdom and Germany.
From the start, in the late 60s of the last century, AW has been the designer par excellence of printed broadloom carpet. For years AW’s innovative designs have been trendsetters and therefore much in demand in Europe and the United Kingdom. We have managed, better than anyone else, to bring the rich and luxuriant Axminster designs and colours to life in our carpets. For some considerable time demand for carpet with contrasting motifs has been declining sharply in some of the major markets. Today many consumers prefer monochrome carpets or speckled or tone-on-tone designs. By keeping a close watch on all the main trends and innovations in terms of colour, texture and technique in the world of interior decoration and interior textiles, we succeed, again and again, in developing and marketing creative, contemporary and innovative qualities of carpet.
The pursuit of sustainable enterprise in general and environment-friendly production in particular is deeply anchored in AW’s business strategy.
In the past decade AW has succeeded in reducing its ecological footprint considerably.
Appropriate production processes and regulations reduce energy consumption and waste production to a significant extent and ensure efficient (re)use of water too. In addition to this, AW increasingly uses sustainable green energy.